Bing Advertising Fail

by danperry on June 30, 2009

in Online Marketing

Details, details, details. If there’s one thing I learned in the Navy was attention to detail.
Looks like Bing may have forgotten a very small detail in their online advertising. Saw an ad for Bing online today that was specific to golf. Here it is:
According to the ad you can enter a tournament in the Bing [...]

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Decrease email unsubscribes by adding frequency option

by danperry on June 30, 2009

in Online Marketing

I was getting a lot of email from L.L. Bean, and decided to unsubscribe. On the unsubscribe page, I saw the above image. Instead of just unsubscribing, it gives me the option to change the frequency that I receive email from them.
This may be old hat in the email marketing community, but I found it [...]

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Taste of Chicago – 2009

June 26, 2009
Taste of Chicago

I’ve lived in the Chicago area for 5 years, but have never attended the Taste of Chicago. Well, I decided to change that this year. It started today at 11 a.m., and I thought I’d run down and check it out before the (legendary) crowds started piling in.
There are dozens of booths from local restaurants [...]

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My Favorite SEO Bloggers

June 16, 2009

I was recently asked which bloggers among the SEO community that I read the most. Considering there are easily hundreds (if not thousands) of SEO bloggers out there, I thought I’d share my list of must-reads.
I know I’ll forget some of the great ones, so be sure to add them in the comments, and explain [...]

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Sultans Run Golf Course Review, Jasper, Indiana

June 2, 2009
Sultans Run Golf Course, Jasper, Indiana

I spent a week in French Lick Indiana playing a couple other golf courses (Ross and Dye), and a number of my golf friends suggested I play Sultan’s Run in Jasper. This group has never pointed me in the wrong direction, so I called the day before and was able to get a morning tee [...]

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Donald Ross Golf Course Review, French Lick Resort, Indiana

May 29, 2009
Donald Ross Golf, French Lick, Indiana

The Donald Ross Golf Course in French Lick is easily one of the best Ross courses I’ve ever played. A friend of mine said it was the best he’s ever played. It has the classic Ross elements (Easy bogey – tough par, raised tees and greens, specific landing areas on greens, wonderful bunkering, etc.), and [...]

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Pete Dye Golf Course Review, French Lick Resort, Indiana

May 28, 2009
Pete Dye Golf Course – French Lick, Indiana

I had the honor of playing the Pete Dye Course at French Lick within the first month of it’s opening. It was so new that I think I used rakes in bunkers that may have never been used before. Quite an experience, to say the least.

The course is going to be famous for two things [...]

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Search Insider Summit – Captiva Island

May 13, 2009

I’ve attended three SIS events, and this time I was asked to share my thoughts.
I honestly think it’s one of the best conferences out there. Take a look.

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Google Business Cards

May 12, 2009
Google Business Cards

I read an article on Google giving away business cards and thought since I already had a profile, I should get my own. It’s part of a promotion to get people to fill out their Google profiles (here’s mine).
Got home from work yesterday, and guess what was in the mailbox?  You got it; here’s a [...]

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Royal Links Golf Club Review located in Las Vegas, Nevada

April 27, 2009
Royal Links Golf Club Review, Las Vegas, Nevada

I was attending a conference in Vegas and asked if I would like to play Royal Links. You can guess what my answer was. The only thing I had heard about Royal Links was that it was so tough that they wouldn’t/couldn’t give it a slope rating. Because of all the bunkering the number was [...]

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